People are starting to travel again. From September to October, Google searches for trips to Italy grew by 103%, with Rome leading the way, followed by Milan and Venice (cities that are recording an increase in searches of between +25% and +50%).
“Cities are finally starting up again and this is also having a positive impact on scooter sharing, which recorded +20% compared to September 2020 and July 2021. Similarly, long-term rental of electric scooters is on the rise, with +20% – says Enrico Pascarella, B2C Italy Regional Manager of Cooltra -. We expect this positive trend to continue in the coming months, autumn brings visitors back to cities of art, so we have increased our fleet in Rome and Milan by +10%”.
The demand comes mainly from our compatriots, followed by Germans, Austrians and French, confirming the trend of domestic and proximity tourism.
“We are facing a new paradigm in our cities, with strong growth in sharing services that are increasingly less cumbersome, both for the driver and for the environment – concludes Pascarella -. With the pandemic there has been a rediscovery of the environment and a strong orientation towards sustainability. If we think that 57% of Italians have declared that they want to travel in a more sustainable way following the lockdown and that more than 8 out of 10 Italians want to move around reducing their environmental impact as much as possible, it is clear that the future of mobility, and of tourism in general, will increasingly be synonymous with shared and fully electrified services“.